Friday, December 6, 2019

Strategic Management Zain Corporation-Free-Samples for Students

Questions: 1.The strategic direction that the company has followed in the past and the way in which strategic thinking has developed within the past 5 years. 2.A detailed analysis of the industry in which the company is operating to include: The choice and use of appropriate frameworks for strategic analysis. A critical discussion of the companys competitive advantage among its direct competitors. The probable industry scenarios facing the company within its existing market domains. 3.Further analysis with regard to: Whether their mission and vision statements are aligned to the demands of the marketplace. The company's strategic capabilities. 4.Discuss possible strategies that the company could follow to defend its core business. 5.In the light of your discussion in tasks 1-4, analyse and evaluate the resource implications of your recommendations that the company has to address. Answers: Introduction Strategic management is a tool for an organization which leads to the growth and development of the firm. A company has to follow certain guidelines and rules in order to reach the parameter of standards which it has set. Zain Corporation, Jordan is a very big telecommunication company which has its existence across many nations so as to provide best telephone facilities (Voinea and Van Kranenburg, 2017). All the strategic plans of that company have been listed in the below report which has played a very important role in the establishment of the company. Decisions related to strategies which an organization such as Zain Corporation must follow to maintain the sustainability of its business have been justified in this assignment. Change is inevitable and according to this change, many changes in strategies of business are done so as to work in a proper manner for a long period of time. How to cope up with these changes has been illustrated in this report to reach best possible soluti ons of inconsistent problems which may rise. 1.Strategic direction that the company has followed in the past The prime objective of Zain Corporation is to develop an ease in the world of telecommunication. Eventually, it converted into a big channel which provided several countries with its facilities and was really very important. Making the technology usable and deploying it to be used by several people in a country so as to build a channel of communication (Nindiani, Hamsal, and Purba, 2018). It is very much clear what the company was aiming when it actually started and eventually it succeeded in creating such values to its product. When it started the company was named as MTC (Mobile Telecommunications Company) and later on Zain. Year after year the growth of company raised and it started providing its services to many nations across middle-east. The majority of shares of the company are owned by the Kuwait Investment authority and it is predominantly rising in the market by exceptionally earning huge amounts of profit. There are millions of customers who are associated with Zain Corporation and many other stakeholders have a keen interest in its business. Likewise, the business entity is also putting a lot to diversify and increase its sustainability in a market (Helmuth, 2018). There are a lot of manageable strategies which the business Corporation has been using to enhance its business over a period of time and has also been successful in that. The major path is related to serving the nation by fulfilling the cooperate social responsibility through which sustainability in the operations of business has been made. In Jordan, it is playing a revolutionized role by making introduction of GSM services which have made it the most favorable telecom services in Jordan. This is a huge success upon which the business entity has become the first choice for telecommunication in Jordan from several years from now. A study has reported a huge number of customers who have been presently associated with it as it has very much value proposition strategy as well as very attractive services through which every customer wants to be associated with it (Santoro and Usai, 2018). When Zain Corporation was launched in Jordan it predetermined the market before going any further and then it hit the market according to demands of customers which made the company have the maximum share in the market. Eventually, Zain has always put up to a social conciseness that it has to be a sustainable player in the market which is not so easily taken off from its roots. So, it has a very strong build up from the beginning and all the plans have been formed in the proper manner. Consequently in the past 5 years company has lead to excessive growth and development of the company in Jordan (Djenontin, Foli and Zulu, 2018). This is a result of strategies which it has set from the very beginning. Further, the enterprise is aiming to reach heights of the field where it is operating by covering the more large-scale market which can result in more revenue for the company by also serving the society in best ways. This will lead to growth in the economy of the parent company as well as it will result in many ailments for the organization. Being a sustainable long-term player in the world of telecommunications where competition is rising at its peak it is very much important upon which entity is precis ely working. 2.Analysis of an industry includes several evaluations so as to reach a perspective in order to conclude. Zain is working under the sector of telecommunications where it has a lot of problems, success, competition etc. and in order to overcome all of such issues it has to plan its strategies very strongly so that there are no future hindrances in long-term operations of the organization (KIMOROP, 2018). There are a lot of alternatives available for such frameworks so as to completely proceed with an analysis in order to get detailed reports. SWOT analysis has been considered as the best approach so as to ascertain internal and external elements of a company to reach out with best outcomes to proceed. Further, it is illustrated below: Strength: A company is working very well with its operations in Jordan. The GSM launch has been a very innovative step which shows the value proposition of the company. Acquisition of customers in all the market in which it is operating is consequently rising and very high. Goodwill and acquisition of firm are very good with a remarkable position in stock exchange. Weaknesses Better markets must be approached. Technological up gradation at a higher scale is necessary (Carroll, Primo and Richter, 2014). Coverage of more international market must be prompted. Opportunities There are a lot of successful opportunities in the world of telecommunication where people are connected virtually. Further, the company can provide internet facilities to the customers. Market structure can be widened and enhanced in terms of reaching goals appropriately. Threats There is a huge competitive threat which the company will face and is facing in the meantime doing its business New and potential rivalry threat is there. Customers acceptance and satisfaction is also a very important factor which can cause further problems. Above is the SWOT analysis of company which shows internal as well as external factors which may directly or indirectly affect the business. Hence, this will help the company to work upon its weaknesses; grab the opportunities which are there in the market, threats could be met by making strategies as well as strengths could be made stronger than ever. This analysis is best to acknowledge the area where the company still has to develop some more new and prominent strategies Competition is surreal and unavoidable which keeps on rising as a new strategy arrives in the market. Hence, to overcome it every company makes some of the other plans to deal with it properly. Likewise, Zain Corporation also has launched its services in Jordan with a strategy to take over the market. It uses the GSM services which profoundly worked really well in that nation and in return the organization is able to earn a lot of return because of it (McKiernan, 2017). The competitive advantage which Zain Corporations using is its strategy of corporate social responsibility towards the society and its technological up gradation by analyzing the market from time to time. However, this is working really well the company to have a control over a major population in a market but for further growth, it has ascertained some more ideas for sustainable development as the resources in every field is a limited and optimum utilization of these resources has to be there. This strategy will help the company to have an edge over its competitors who are there in Jordan as well as other nations where it is doing business. The company must be facing many problems in the present scenarios related to its operations and further processing. There are many issues which arise when a company aims to do business in another country (Oliynyk, 2017). First of all, the legal compatibility of that country has to be followed which can bring a very big change in the strategies of the company (Carroll, Primo and Richter, 2014). Secondly, the course of structure it is going to form must be according to the expenses and everything. The competition also plays a significant in this which may cause a huge considerable scenario for an organization 3.Mission and vision statements are very significant for the company which is operating on a large scale with a huge perspective of growth. Hence, the main aim of Zain Corporation is to bring the possible changes which are required according to time in an organization but eventually these changes are very prominent and up to mark (Lindsay, Goia and Yip, 2018). This is a way which guides an organization to lead its path in order to reach an outcome properly. A blueprint for a company and its people will generate awareness in knowing how the work has to be done in order to reach the goals proficiently. This is a way of setting guidelines and standards for the entity to have operations lined up as wanted by the firm (Kalutara et al., 2018) Every companys mission is to outperform its field of operations and so as the firm is aiming. A vision of the company is very clear and visible that it wants to connect people through its telecommunication services by providing the best services in long run. A demand of the marketplace in Jordan is pretty obvious and is same according to the company's operations (Rashidfarokhi, Toivonen and Vitanen, 2018). As the market researchers of the organizations have found the most prominent way of dealing with customers and they have also succeeded in it. GSM technology is one such example of Zain which has shown potential growth in the market. Strategic capabilities of a company are very obvious and straight which aims to assist the organization to lead the sector in which it is operating. Hence, capabilities and strategically organization is performing really well and in an obvious manner, it is very much sound (Lemoussu, Chaudemar and Vingerhoeds, 2018). The business organization is operating on a very large scale where it has plans which are big and promising for the organization as well the customers who are associated with it. The company is proficiently working on its strategies which it has made for the operations and has been excelling the field of operations through it. The company is precisely doing well when it comes to operations. Hence, the strategic capabilities are well to do for the business to reach heights. Hence, the mission vision is perfectly suitable and working in accordance with strategies which company is making to deal with the external and internal changes which might cause problems in achieving the goals and operations 4.A vast range of strategies is there in order to adapt so as to run a business more precisely and effectively. Hence, the business firm is currently outperforming the field of its operations but eventually, it has to ascertain some factors (Abril and Rodriguez-Cnovas, 2016). Such factors can further be developed as strategies for the business and firm so as to outperform the field of operations. The company could follow the listed strategies in order to defend its core business: Innovation This is a key factor for every business to reach success in the tasks it is performing. Hence, being innovative and launching new products in the market is very much important for a firm (Daspit et al., 2017). This will help to sustain in the market for a long period of time as well as to gain good hold over the market. Competitive advantage A company has to form so or other strategies in order to excel the power of its rivalry so as to stand out from all the players in the market (Armstrong et al., 2014). This is a way of standing out from the crowd in order to attract more and more people towards the strategies of the business. Through this a company makes plans to have an edge over the rivalry which is there in the market. Control A proper control of the operations and strategies has to be there in order to have best outcomes and regular up to date details (Bakker, 2014). This is a necessary part of an organization which is running on a very large scale because this plays a very important role in knowing where there is a requirement for improvement and where it is not required to improve. Evaluation This section relates to checking upon the strategies on the regular basis so as to have all the loopholes for the sections which are to be assisted and actualized so as to make the operations more effective and efficient (Buckingham, 2011). Timely and regular assistance for measuring the performance of actual operations according to standards is required to be made. These are some strategies which Zain Corporation could follow in order to reach success in future operations for its business. Strategies are outlines of business for a path which leads to the success of the business so they are keenly important for the organization. Hence, a company has to make it obvious that it makes the best possible strategies for its operations (Cortez et al., 2014). Simultaneously, these are the best for Zain in order to have sustainable development as well operations which are very useful for its success and growth. 5.When there are operations there is an automatic requirement of resources which has to be met with time by a company (Dhariyal, Negi and Kothari, 2017). Strategic development leads to generations of new ideas which simultaneously results in a generation of new demands which the people who are working requires in order to reach the goals of a company. In the above report it has been discussed how well Zain Corporation is doing in Jordan as well as there are suggestions for improvement. Hence, all of these will definitely be requiring resources in order to reach an outcome which is accessible. The resources which are required have been listed as follows: Financial Resources Just like a human being require its backbone to function properly a company requires finances to work properly. Financial resources are lifeblood of an organization without this any operation cannot be initiated (Duffy, 2011). The firm in order to run the new recommendations will first have to actualize the finances. For example, budget has to be made in order to reach an outcome of expenses. Sources from where the finances have to be ascertained must be regarded. Optimum utilization of these resources is a must because these are very limited and significant for an organization. Finances have to be properly assisted and maintained by an entity for the action of functions properly. Human Resources Every operation requires people who can initiate the plan. Hence, human resources are the second most important resources for the company in order to run the strategies which have been made so as to reach the goals (Eden and Ackermann, 2013). Expatriates for the functions which have to be performed in other cities rather than headquarters have to be assigned their work. So, in order to have the above operations properly people to bring the action upon them have to be there (Lemoussu, 2018). Right people at the right job are always a must for every organization to operate successfully. Inventory Every company requires some daily resources in order to have the best optimum operations without any hurdles. These can be equipment, stationary or whatsoever is required to run short-term actions (Wheelen et al., 2017). These resources are known as inventory actualization of which has to be very much proper and optimum so as to have no breaks in smooth going operations. Every organization such as Zain Corporation requires having inventory as sources of ongoing operations. This is required to develop new ideas, bring functions to new ideas, even the ongoing functions are incomplete without this. Other Resources There is the huge number of miscellaneous resources which has to be there for operations in jointly to run them properly (Foxall, 2014). These are the resources which are not required on regular basis but sometimes they are needed like- if there is any failure in light electrician is required and many more other masons, as well as things, are required. These are counted under other resources which play an important role in the backdrop of the operations which are going on in a firm. Above are the required resources for Zain to run its recommendations properly in a manner that they fulfill the optimum goal for which they have been made (Wellin, 2016). Although these resources are already been properly managed by the entity by a light to them is necessary when any new strategy is being formed. Conclusion It has been concluded that it is very necessary to make the best strategy for an organization which is going to operate on a very large scale. For this, the company has to do various analysis and evaluations so as to have the best result. 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